Riccardo Grasso

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Bio

Founder of AmicoBicchiere, the solution that helps festivals and events say goodbye to single-use plastic through reusable and interactive cups — transforming the cup into a powerful tool for marketing and audience engagement.AmicoBicchiere combines sustainability, communication, and operational management: it reduces costs and waste, simplifies logistics, and creates new opportunities for connection with audiences and partners.With over twenty years of experience in marketing and sales, I now bring this vision to festivals that want to innovate with purpose and impact.

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